The camera is my paintbrush. I like to create a narrative, tell a story, add meaning, depth, passion and soul to my work.
I’m controversial, i’M mARMITE, YOU EITHER get me or you don’t.. I don't follow the rules of photography, ART OR WOKE SOCIETY. I aim to be as creative and raw as possible. create new ground, new art. I create surreal, yet real moments in front of the lens. 
Art and design runs in my blood, with a qualified and extensive history of art, graphic design and photography, combined with production experience in various types of studios and productions; this has broadened my skillset and therefore my approach to my creation and outcomes. I’m not just a ‘photographer’.

after graduating from university I WorkED with one of my favourite artists of all time ..the Graphic Design and album artwork legend;
Storm Thorgerson.
iT was a dream come true. I admired and learnt from his methodology, ideology, madness, passion, grit and determination on how its possible to bring an idea to life, create a piece of art, and sometimes create a piece of history.
 Avoiding cgi and Artificial intelligence, I create my artwork for real as a production.

working closely with punk rock legend Casey Chaos for a decade OF MY life; an artist full of purity, passion and wisdom, was life changing and inspired me to pursue this dream of creatioN, CONNECTION AND communication even further. CASEY INSPIRED ME IN MY YOUTH and through adulthood in many different ways, AND TO WORK and become friends WITH HIM IN THE manner and closeness I DID with him WAS almost BEYOnd words.. He was one of the best friends and ment0r’s as an artist you could ever of had!

In 2019 and 2023, I spent an extensive period of time working with Dolly Parton…it changed my life in so many indescribable ways, including spiritually. music has always been a huge part my life.. Communicating music visually, working with great musicians, real artists and creative souls and aliens who speak with truth and integrity, is the fuel that keeps my fire burning!

I approach photography with an artists eye. Lets collaborate, create a piece of art, create an album cover, Document a moment in history, lets bring an idea to life in a fun, real and creative way.
I PRFER to, AND HAVE ALWAYS documentED PHOTOGRAPHICALLY in black and white..it sets a moment in time.

I create images to make people think, question and wonder. To inspire, to provoke,
to stand the test of time.

mY NAME IS rICHARD.. I’m an “annoying little shit”.. your best friend or your worst enemy.
that’s why my own late great father RENAMED me appropriately as ‘Horrible herbert’


thank you and wELCOME to my madness…

 © horrible herbert. All rights reserved.

horrible herbert illustration by boneface